Care Home Brochure Design

Creative Harmony is a brochure design specialist, and our team has worked with many healthcare centres. Our knowledge and experience in this area are key reasons why Hazelwell Lodge approached us to create a new and more appealing brochure and to refresh its branding and logo.

Our design process always starts with discussing with the client their needs and the outcomes they wish to achieve. We explore their intended audience, the voice they want their audience to hear and how they see their brochure.

We take this and work with our talented and experienced team to make their vision come to life. We keep the client involved at every stage, ensuring that they are happy with the progress and the overall direction of the work. This provides a seamless design and creation process. As part of this process we approached Hazelwell Lodge and advised them that their logo needed updating to keep it in line with the company image that we were creating with them. The company agreed and commissioned us to carry out the brand and logo refresh alongside our work on their brochure.

The final result was a clean, modern and refreshing brochure that would appeal to people considering a care centre for their loved one’s health and wellbeing. The brochure is easy to read with detailed information presented in small chunks and interspersed with photographs showing life at Hazelwell Lodge. The colours follow the company guidelines and add depth without being overwhelming.

The newly refreshed logo is clean and simple, incorporating a stylised bird that portrays a dove, a symbol of hope, peace, promise and care in many cultures. It seemed fitting for a company making such a significant promise to look after loved ones who are often frail and vulnerable.